Select Page

Outdoor Activity Planning App

An app for outdoor activity enthusiasts, offering a platform to explore and embark on great adventures in the outdoors.

––– 
Project Overview

Problem space: Planning an outdoor activity.

Challenges: People have difficulty organising and preparing for outdoor activities effectively. There are so many places for outdoor activity, sometimes it’s hard to know which one to visit. They are not sure of the place’s conditions, distance, location, what to prepare, how many days to spend, kid-friendly, pet-friendly, or fees.

How might we help outdoor lover decided when and where to spend their precious day off when planning an outdoor activity.

––– 
Problem Statement 🔍

Outdoor lovers need a way to organize and prepare for an outdoor activity effectively so that they know where and when to spend their precious day off.

–––
Research

At the discovery phase of this project, I conducted interviews to better understand the problem.

No. of questions: 12 questions
Medium: Google form and 1-1 interview
Target audience: Outdoor lovers
No. of respondents: 5

The aim was to learn about their experiences with planning an outdoor activity and the challenges they faced during these adventures. We then organized our research data into an affinity mapping.

Result summary:

  • My audience is from 25 to 33 years old.

  • Most of them love nature and love camping and hiking.

  • Google, Facebook, WhatsApp, Instagram, and YouTube are the most commonly used tools to gain informations and communicate.

  • There are many factors that need to be considered when planning an outdoor activity,

  • including location, cost or budget, food, equipment, and time.

  • During outdoor activities, they face many challenges, such as unpredictable weather, lack of equipment, and safety issues.

  • To assist with planning and organizing the activity, they require a detailed plan and checklist of the necessary tools to bring.

–––
User Persona

Persona I – Outdoor Lover

Persona II – Outdoor Planner

–––
Feature Prioritization

  • Activity listing

  • Map

  • Weather

  • Location page

  • Reviews and comments

  • Package

–––
User Flow

–––
Wireframe

–––
Style Guide

Color Palette

Typography

Components

–––
Prototype

View protoype

–––
Usability Testing

Purpose & Goal 🎯

A test to evaluate the user experience of the “Planning an Outdoor Activity” app, with a focus on facilitating users who want to take a break for an outdoor activity.

Goals

  • Collect feature prioritization feedback

  • Understand task efficiency

  • Gather feedback on the app’s user interface

  • Assess the overall user satisfaction

Testing approach, Environment and Facilities

  • Approach

    This project used Guerrilla Testing, assessing participants based on factors such as age, technical skills, and experience with outdoor activities.

  • Testing Environment

    The test was conducted in a public space to observe users naturally in real-world situations.

  • Facilities

    The participant used a device with prototype enhancing the testing process and ensuring a consistent user experience.

Scenario & Task 📋

  • Scenario

    You are a hardworking person and need to take a break for an outdoor activity.

–––
Result Summary

  • Participant clearly know where to find the activity category section

  • “Checkbox button size a bit small”

  • “Package session should be on top. I feel like weather section is not necessary for me”

  • The participant found it easy to locate review details, and the layout doesn’t require excessive scrolling

Let's Connect!

Feel free to reach out for collaborations or just a friendly hello 👋🏻